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Ideal Standard and the Royal Institute of British Architects (RIBA) have teamed up to launch a competition for architects and design professionals to present their ideas on how bathrooms will look, feel and perform in the future, with a cash prize of £5,000 up for grabs.

The UK bathroom manufacturer has often been at the forefront of innovation including addressing the limited space available in domestic bathrooms, designing products that help save water and using well known designers to produce functional, practical bathrooms with strong aesthetic appeal.

This competition is a chance to showcase what future residential bathrooms may look like in 20 years’ time. The design will address the trends, lifestyle, issues, sustainability and demographics of the future. They are not looking for fully resolved designs – more concepts that reveal what today’s professionals foresee in future bathroom and user lifestyle trends.

The format of design proposals should be a complete bathroom though it is possible to focus on one or more elements of the bathroom (e.g. wc, basin, taps etc.,) within the design. They are interested in ideas that show everyday bathrooms rather than elaborate futuristic visions, so the response needs to be practical, realistic and within the functional and economic grasp of a future generation.

Entries should assume the bathroom size is 6 square metres, and focus on the following areas: WC and toileting, basin and washing, bathing, showering.

A dimensional plan should be included with illustrations of how the bathroom would look, feel and perform within the house, along with up to 800 words on the reasoning behind the ideas. This might be a written summary and / or combined with annotated designs showing the functionality and performance of each element. The reasoning should include the main areas that are likely to change and trends expected over the next 20 years. These are likely to cover: demographics and an ageing population, water saving and sustainability, space, health.

Submissions should be sent as pdfs to: no later than 31 January 2017. Winners will be announced March 2017.

Terms and Conditions:

Deadline for submissions: 31 January 2017

Winner announced: March 2017


Judging will take place in February with the winner announced in March 2017.

The judging panel:

Robin Levien RDI

Founder of product design practice Studio Levien, Robin received the distinction of Royal Designer for Industry in 1995. He is the design director of Ideal Standard UK for whom he has designed many innovative products including corner toilets and drip-free taps.

Jonathan Falkingham MBE

Co-founder of Manchester based architectural practice Urban Splash in 1993. He was awarded an MBE for services to architecture and urban regeneration in 2013, and amongst his other roles acts as a trustee of the RIBA.

Stephen Hodder MBE

Founder of Manchester based architectural practice Hodder+Partners. Winner of the Stirling Prize in 1996 for the Centenary Building, University of Salford. He is also a past president of the RIBA.

Hsi-yun Sung Thomas BSc (Hons) Arch.,DipArch., ARB, RIBA

Head of Research at Benoy andexperienced RIBA chartered Architect. She implements strategic knowledge systems for Benoys’ offices worldwide. Offering knowledge of various building types and providing holistic technical and sustainable solutions to projects.

Tony Rheinberg

Head of Commercial Marketing for Ideal Standard. He has in-depth knowledge of the bathroom market as a result of over 20 years product development and marketing experience.

Louis Shultz

One of the leading members of Assemble, the radical group of young architects who won the 2015 Turner Prize for their innovative approach to the refurbishment of a group of houses in Toxteth, Liverpool.