21-Nov-2011

Ideal Standard International, the leading provider of innovative and design-driven bathroom solutions, today announces its return to The Sleep Event 2011 for the third consecutive year.

Ideal Standard will be displaying a range of tools, solutions and products developed specifically for the hotel market to make selecting the ideal bathroom easier. These will be showcased in a tri-modular approach - Ideal Vision, Ideal Plan and Ideal Care.

These three platforms will demonstrate how Ideal Standard supports hotel architects and designers with a full holistic project package – from visualization, through project planning and specifications, to dedicated customer contact support and maintenance post-fit.

The display will be amplified by a number of Ideal Standard's new product ranges which reflect a deep understanding of the personal and intimate role the bathroom plays, in line with the Ideal Standard brand ethos "Inspired by Real Life".

Ideal Standard CeraMix Blue is a new water and energy-saving innovation that takes the eco-challenge one step further. CeraMix Blue offers the highest energy savings in the market for single lever mixer taps it is the perfect solution for hotels keen to reduce water and energy costs without compromising on attractive aesthetics, functionality, increased safety and eco-consciousness.

Ideal Standard ArchiModule is a new modular built-in water control and outlet solution for showers, bathtubs and wash basins created by award-winning design house ArtefaktAchim Pohl and Thomas Fiegl founded Artefakt industriekultur in 1989. In collaboration with the international industry the ten man design team develops product lines based on a philosophy of simplicity, sensuality and constancy. This has been the basis for the succClick and Clean. The lower wheels and panels can be released to expose the for thorough cleaning. Panel then easily clicks back into position to ensure a water tight seal.ess of their multiple awarded product developments..  ArchiModule is quick and easySynergy's new wall profile design makes installation quick and easy. Wall fixing can be easily adjusted to ensure fixing in the grout line, leaving tiles intact.-to-install, making it the perfect choice for hotel projects where numerous units are installed. In addition the unit is fully hidden behind the bathroom wall, allowing the water controls and outlets to be fitted in any way, maximizing limited space without compromising on features and performance while keeping a clean and sleek look.


Ideal Standard Tonic is a comprehensive, contemporary new range of shower enclosures designed by leading design house ArtefaktAchim Pohl and Thomas Fiegl founded Artefakt industriekultur in 1989. In collaboration with the international industry the ten man design team develops product lines based on a philosophy of simplicity, sensuality and constancy. This has been the basis for the succClick and Clean. The lower wheels and panels can be released to expose the for thorough cleaning. Panel then easily clicks back into position to ensure a water tight seal.ess of their multiple awarded product developments.. Tonic fits perfectly into the complete Ideal Standard range, offering a total bathroom solution with a choice of alcove and corner doors, side panels, quadrants, corner entry enclosures and bath screens available in a range of sizes again helping to maximize space. The frameless shower enclosure range is manufactured using 8mm IdealClean Makes glass easier to clean and then stay clean for longerclear safety glass, making it easier to both clean and ensure it stays clean for longer reducing the cleaning time required by housekeeping.

Also designed by ArtefaktAchim Pohl and Thomas Fiegl founded Artefakt industriekultur in 1989. In collaboration with the international industry the ten man design team develops product lines based on a philosophy of simplicity, sensuality and constancy. This has been the basis for the succClick and Clean. The lower wheels and panels can be released to expose the for thorough cleaning. Panel then easily clicks back into position to ensure a water tight seal.ess of their multiple awarded product developments., Ideal Standard's Jado Neon perfectly synthesizes cylindrical and angular shapes in a clear and functional design concept. The comprehensive high quality brassware collection was created for people who find that function and emotion go hand in hand and offers a broad selection of choice. With its state-of-the-art technology and class leading craftsmanship it offers a stylish, timeless design to make guests feel they are being indulged in pure luxury.

Tony Rheinberg, Ideal Standard Marketing Manager commented, "We understand what hoteliers want to include in a bathroom. There is no ‘one size fits all' hotel bathroom solution and so it's important for us to be flexible. We can do everything from high-end guest rooms to spas to public washrooms."

NB: Ideal Standard's stand number at The Sleep Event will be V3

To Visit the Ideal Standard Sleep website click CLICK technology. The single lever basin mixer and bidet mixer incorporate a CLICK feature that encourages water saving – the user lifts the handle until they feel a slight resistance. This resistance informs the user that the fitting is delivering only 50% of its maximum flow potential. Lifting the handle further enables the fitting to deliver maximum flow. CLICK technology is available on Idyll Two, Ceramix, Ceraplan and Melange.here