Walk into Showering Serenity

16-Sep-2009

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News Release

Walk into Showering Serenity


The Serenis walk-in shower from Ideal Standard combines the latest in product design with effective use of space. Created for Ideal-Standard by Tom Lloyd and Luke Pearson, this new range of walk-in showers is both innovative and imaginative.


The cleverly configured shower environment gives a spacious feel and has been designed to prevent water leakage. In response to the popularity of "rain heads", Ideal Standard has complemented its beautiful enclosure with brassware to match (from its Trevi range) which provides a luxurious body spray.


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Serenis features a structurally integrated water delivery system The Serenis water delivery system uses Ideal Standard’s innovative ‘in-line valve’ technology. Water is piped through the central column of the enclosure and then delivered through the fixed overhead shower spray or through the hand spray. that can be operated either inside or outside the shower enclosure. The beauty of this is that the shower can be operated before the user walks into the enclosure as well as being operated while the shower is being used. Water delivery is through a fixed or flexible hose.


The Serenis range has been ergonomically designed to make the best use of the wet and dry space and includes a range of specifications to suit high or low pressure systems. The Serenis collection comprises eleven models including an exciting ‘wet-room' version.


For more information, visit www.ideal-standard.co.uk

 

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About Ideal Standard:

Ideal Standard International, headquartered in Brussels, Belgium, is a privately-owned company, operating independently in Europe, Middle East and Africa and Asia Pacific.  The company also has presence in Central and South America via a joint venture called Incesa.  With bathroom solutions as its core business, the company provides bathroom furnishings, fixtures and shower enclosures for residential, commercial and institutional buildings. Its products are sold under its strong international brands Ideal Standard, Jado and American Standard (Asia/Pacific and Incesa), as well as leading local brands including Incesa Standard (Incesa), Armitage Shanks (UK), Ceramica Dolomite (Italy), Porcher (France and Incesa) and Vidima (Eastern Europe).  The company employs some 18,000 people and is operational in over 30 countries. Ideal Standard International is governed by a Board of Directors.