These ranges are inspired by the past, from the bold, geometric shapes of the Art Deco era, to the subtly decorative detailing of Edwardian design.
These ranges are designed along smooth, organic lines. Circles, ovals, and rounded edges combine in a variety of beautiful ways.
These ranges are based on bold shapes, helping create a bathroom space that feels both timeless and luxurious.
These ranges are conceived by internationally renowned product designers, including multiple award winners Jasper Morrison and David Chipperfield.
Simply U Natural
A touch of gentle elegance.
Simply U Dynamic
A statement in straight-edged sophistication.
SimplyU is the latest in cutting edge bathroom...
SimplyU is the latest in cutting edge bathroom design.
Concept offers a complete solution giving you...
Concept offers a complete solution giving you value without compromise.
Big thinking for small spaces
Contemporary chic with a twist
Experience a new sense of harmony in the midst...
Experience a new sense of harmony in the midst of today's hectic, fast paced world.
A bathroom range which fully realises our...
A bathroom range which fully realises our design ethos.
Simply decide which style you like and then...
Simply decide which style you like and then choose the core pieces you need.
Create's Square range will make a quiet...
Create's Square range will make a quiet statement in any type of bathroom.
Create Edge is a modern classic.
The sculptural simplicity of white brings the...
The sculptural simplicity of white brings the best of contemporary design to the bathroom.
Unique treble award winning design
Integrated design and intelligent solutions.
Simple yet sensual
Space is a collection of innovative and...
Space is a collection of innovative and award-winning designs.
Flexible enough to be used in traditional or...
Flexible enough to be used in traditional or modern settings.
Suited to today's homes and lifestyles.
Alto makes a great choice for your family's home.
Effortless beauty meets efficient performance.
© Ideal Standard (UK) Ltd Company No. 91891